Today if you want to grow your business online, you have to keep an eye on the real-time performance of your website. For that purpose, Google Analytics is the best and perfect choice available in the market today. Google Analytics helps you to adopt marketing strategies and align your sales accordingly by responding to the real-time data on your website. That’s why Google Analytics has become essential for all online businesses to gain more customers, market value, and profit. But working on Google analytics is not an easy task due to an unfriendly user interface. So that various WordPress plugins are developed that make your work a lot easier. These WordPress plugins act as a Google analytics tool that is more convenient to use.
After completing thorough research we picked out the following Google Analytics plugins that can be helpful to view and analyze the performance of your website so that you can further optimize the site to get better results.
5 Best Google Analytics Plugins In April 2024
1. ExactMetrics
Current Version: 7.4.0
Money Back Guarantee: 14 Days
Free Trial: No
Rated 3.1 out of 5 based on 1494 reviews on WordPress.org
This is a popular plugin that makes it possible to track the real-time performance and information of your website by installing goggle analytics on the header of your website. Now you can easily view the latest reports and track real-time data such as page views, organic searches, Bounce rates, etc. from your WordPress admin area.
Benefits include:
- Universal website tracking for campaigns can be done with just a few clicks.
- Google Analytics E-commerce tracking with a single click.
- Outbound link tracking to monitor the redirected websites.
- Affiliate link tracking to track affiliate links with Google analytics.
- File Download tracking enables you to track the numbers of downloads for specific files.
- Scroll tracking helps you to optimize your content at the place where visitors lose interest in your website.
- Form tracking helps to monitor the contact form and registration form with the help of Google analytics.
- SEO score tracking to monitor the SEO performance of your website.
- Author and post type tracking to monitor the real-time popular authors and customized posts on your website.
- Email and Telephone tracking allow you to see the conversions from inbound channels.
Drawbacks and Limitations
- It can conflict with other installed WordPress plugins.
Pricing
Pro : $99.50/Year
- 1 Site
- 1 Year updates
- Standard support
2. Monster insights
Current Version: 8.4.0
Money Back Guarantee: 14 days
Free Trial: No
Rated 4.5 Out of 5 based on 2502 reviews on WordPress.org
Monster insights is another most popular plugin that adds an extra functionality of Google Analytics to your WordPress dashboard with just a few clicks. It easily settles down to work with your WordPress themes and seamlessly works in the background to track down the real-time data such as page views, outbound links, bounce rates, etc. And you can track down all this information with a user-friendly interface directly from the admin area of your WordPress website.
Benefits include:
- Universal website tracking to monitor active campaigns.
- Google Analytics Ecommerce tracking for woo commerce, Memberpress, etc.
- Affiliate link tracking to track the affiliate links with Google analytics.
- Outbound link tracking to track down the websites where the traffic is redirected.
- File download tracking to monitor the number of file downloads on your website.
- Scroll tracking helps you to optimize your content at the place where visitors lose interest in your website.
- Form tracking monitors and displays you the insights related to the contact forms and registration forms.
- SEO score tracking helps to monitor the SEO stats in real-time.
- Telephone and Email tracking to track down the conversions from phone and mail channels.
Drawbacks and Limitations
- Expensive than its rivals.
- No free version for a basic core feature experience.
Pricing
Plus : $99
- 1 Site
- Unlimited pageviews
- Standard support
- 1 Year Updates
3. Analytify
Current Version: 4.1.7
Money Back Guarantee: 14 days
Free Trial: No
Rated 4.5 out of 5 based on 434 reviews on Wordpres.org
Analytify is a popular WordPress plugin similar to monster Insights. It brings all the power-packed tools of Google analytics directly to your WordPress admin area. You can view the complete performance stats of your website such as visitors, bounce rate, organic traffic, page views, and conversions on your WordPress dashboard to identify the points where marketing strategy or content quality is lagging.
Benefits include:
- Easy and user-friendly interface for the non-techy guys.
- Track down Each post with wonderful page-level analytics.
- Customizable post types for different categories such as portfolio, gallery, Contact, etc.
- Universal tracking helps you to keep an eye on the marketing campaigns, SEO and PPC.
- Monitor the social media stats and campaigns on Facebook, Twitter, and other platforms with ease.
- A real-time traffic dashboard helps you to keep an eye on the real-time traffic status.
- Front end reporting to share real-time stats of their listings to the individual users.
- Stats can be integrated into custom templates with shortcodes.
- Advanced eCommerce tracking to view how many people have checked out from the cart and how many of them have bounced from there.
- Automated Email reports at regular intervals.
Drawbacks and Limitations
- The primary Google analytics options are a little confusing.
- Many important features do not come bundled with the plan and are offered as paid add ons.
Pricing
Pro : $59
- 1 site
- Automatic updates
- Priority support
4. GA Google analytics
Current Version: 20220124
Money Back Guarantee: 30 days
Free Trial: No
Rated 4.9 out of 5 based on 140 reviews on WordPress.org
It is a popular, basic, and lightweight plugin that can add Google analytics code to every page of your site. GA Google analytics is not like the other Google Analytics plugin that displays you a wide range of stats on your WordPress dashboard. It is liked by those people who want a simple plugin that can extract data from every page of their website.
Benefits include:
- Easy setup and installation.
- Universal analytics.
- Global Site tag.
- Enhanced Link Attribution.
- Easy to configure multiple tracking codes.
- Custom code can be added to the header or footer of any front-end page.
- Tracking for all already logged-in users, Post IDs, User roles, post types, and search results can be disabled.
- Automatically displays Opt-out Box or by using shortcodes.
Drawbacks and Limitations
- Not for the people who want more visualization of a wide range of stats.
Pricing
Peronal : $20/year
- 3 Sites
- 1 Year support
- 1 Year updates
5. Conversios.io
Current Version: 4.6.7
Money Back Guarantee: 15 days
Free Trial: No
Rated 4.2 out of 5 based on 154 reviews on WordPress.org
This is the best and perfect option for you if you are looking for an eCommerce Google analytics plugin for your online store. This plugin monitors the visitor’s behavior by collecting real-time data from your website and making optimizations on your store accordingly. It analyses various aspects of your online store such as shopping behavior, checkout behavior, product performance, sales performance, etc.
Benefits include:
- Easy and user-friendly interface.
- Shopping Behavior tracking analyses the shopping interests of Visitors.
- Checkout behavior tracking helps to monitor which visitors have continued to checkout and which had not.
- Smart shopping campaign management.
- Automatically syncs your products after every 25 days and keeps them updated.
- Generates high-quality product feed to generate organic traffic without any extra cost.
- Processes the site verification and Domain claim at the backend.
- Easily manages the Google merchant center account.
- Personalized Rule-based shopping campaign to target specific visitors based on their shopping behavior.
- Links your Google Ads account with the google merchant center account to run shopping campaigns.
Drawbacks and Limitations
- More focused on shopping rather than analyzing the traffic.
Pricing
Free
- Universal Analytics Tracking
- Google analytics 4 tracking
- Complete Google Shopping automation
- Ecommerce tracking (Partial)
Growth : $249
- Free Google Analytics Audit.
- The dedicated customer success manager.
- 24*7 Customer support.
Conclusion
Now as you have learned the important things that must be kept in your mind before choosing a Google Analytics WordPress plugin and based on this learning you can choose the best WordPress Google Analytics plugin for your website. We hope that this information was helpful to you and you will use it for your more excellent knowledge.